Vodafone Newsletter program
Vodafone is main sponsor of the famous Dutch tv-show The Voice of Holland. We created a newsletter program for Vodafone to share the latest news targeted on different Vodafone audiences: prepaid users, postpaid and prospects.
These newsletter updates highlight the latest news and everything happening behind the scenes. The newsletter introduces the battle, the live shows and takes the reader along to get to know the candidates from the audition up to the finals.
This triggering newsletter also gives the audience a chance to win various prizes, like tickets for the live shows and a Samsung galaxy tablet.